Meta has decided to incorporate More ads on Instagram and Facebook. With this new measure, the company can try to recover a part of its lost earnings in the second annual quarter and kindly give platform to investors.
As announced on their blog, brands will be able to advertise their products andn ‘Exploration’ section from Instagram. This feature is currently in the testing phase, but with this the company will encourage creators to promote themselves and do business, which will also benefit Meta.
Also, what testing will the application starts augmented reality advertising In feed and in stories. In this case, Meta proposes that users can virtually test what the furniture will look like in their home or how it will look next to a brand’s car.
Another innovation that the company wants to incorporate are: post-loop advertising Facebook and Instagram on Reels. These include skippable ads, which will appear before a video is played on the social network, and which, like YouTube ads, will last between four and ten seconds.
Facebook is also adding meta carousel ad dand images that will appear in the reels of that specific app.
It is unknown whether users of these social networks of Mark Zuckerberg will see the number of ads so far or higher. However, it is clear that They will appear in new places where they had not been seen before.
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