Twitter announces BlueCheck subscription service for $7.99 monthly fee

Twitter announces a subscription service for $7.99 per month that includes a blue check that is now only given to verified accounts as new owners Elon Musk The platform’s verification system works just before the fix US midterm elections,

In an update to Apple iOS devices available in the US, Canada, Australia, New Zealand and the UK, Twitter said users who “sign up now” for the new “Twitter Blue with Verification” will receive a blue check next to their name. can. Just like you already follow celebrities, companies and politicians.”

But Twitter employee Esther Crawford tweeted Saturday that “the new Blue isn’t live yet – sprints for our launch are ongoing, but some may see us updating as we test and push changes in real time.” ”

Verified accounts didn’t seem to be losing their checks so far.

It was not immediately clear when the subscription would go live. Crawford told The Associated Press in a Twitter message that it is “coming soon but it hasn’t launched yet.” Twitter did not immediately respond to a message seeking comment.

Anyone able to obtain a blue check could be the rise of confusion and propaganda ahead of Tuesday’s elections, but Musk tweeted on Saturday in response to a question about the risk of fraudsters impersonating verified profiles — such as Politicians and election officials – “Twitter impersonators will suspend the account and keep the money!”

“So if scammers want to do it a million times, it’s just a whole bunch of free money,” he said.

But many fear widespread layoffs which started on Friday Public agencies, election boards, police departments, and news outlets may be railing at content moderation and verification on a social platform used to keep people credibly informed.

The change would eliminate Twitter’s current verification system, which was launched in 2009 to prevent the impersonation of high-profile accounts such as celebrities and politicians. Twitter now has about 423,000 verified accounts, many of them journalists from around the world who have been verified by the company based on how many followers they had.

Experts have expressed serious concerns about improving the platform’s verification system, which isn’t perfect but has helped Twitter’s 238 million daily users determine whether the accounts they get information from are authentic or not. No. Current verified accounts include celebrities, athletes and influencers as well as politicians, journalists and news outlets from government agencies and around the world, activists, businesses and brands, and Musk himself.

“He knows blue checks have value, and he’s trying to take advantage of that quickly,” said Jennifer Grigiel, a social media expert and associate professor of communications at Syracuse University. “They need to earn people’s trust before they can sell anything. Why would you buy a car from a salesman that you know has proven to be essentially chaotic?”

The update Twitter made to the iOS version of its app doesn’t mention verification as part of the new BlueCheck system. As of now, the update is not available on Android devices.

Musk, who previously said he wanted to “verify all human beings” on Twitter, has said public figures will be identified by means other than blue checks. For example, currently, government officials are identified by names that state that they are posting from an official government account.

For example, President Joe Biden’s @POTUS account says in gray letters that it belongs to a “United States Government official.”

The announcement comes a day after Twitter began laying off employees to cut costs and as more companies halt advertising on the platform, the cautious corporate world waits to see if the platform returns to its new owner. How will it work under

About 7,500 of the company’s employees were laid off, tweeted Joel Roth, Twitter’s head of security and integrity.

He said the company’s front-line content moderation staff was the group least affected by the job cuts and that “attempts at electoral integrity — including harmful misinformation that could stifle votes and counter state-backed information operations — top priority.”

Twitter co-founder and former CEO Jack Dorsey blamed for job loss,

“Why everyone is in this position is my responsibility: I grew the company so quickly,” he tweeted on Saturday. “I apologize for that.”

United Airlines became on Saturday Latest major brands to stop advertising Joining companies on Twitter are General Motors, REI, General Mills and Audi.

United Nations High Commissioner for Human Rights Volker Turk urged Musk on Saturday to “ensure that human rights are central to the management of Twitter.” In an open letter, Türk said that reports of the company’s entire human rights team and ethical AI team being laid off were “not an encouraging start.”

“Twitter, like all companies, needs to understand and take steps to address the pitfalls associated with its platform,” Turk said. “Respect for our shared human rights should set the railing for the use and development of the platform.”

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